Old Seo Methods That You Need To Avoid

Change is the pattern of life. Even on the internet Google keeps updating the SEO strategies now and then. Accordingly adaption is the result of change. We adapt the new changes and techniques quickly. Thus it is essential that you keep yourself updated with the changes in the outdated strategies and update yourself with the result oriented upgraded strategies found on the net. The introduction of penguin and panda has changes the version of SEO. Given below are some of the older methods of SEO that used to work previously and no longer exist.

• Black hat SEO: Buying backlinks is considered as black hat SEO and is one of the very old link building techniques. Automatic blogging and article submission to several article sites are no longer in vogue. Any online business should plan their SEO process and perform it the right way.
• Reciprocal links: Reciprocal links are good and at the same time bad as well. Is it confusing? It is simple, reciprocal linking is good link building strategy but what you must do is get links from website that are associated to your business in some form and what you must shun is just getting links from anywhere.
• Content Is King Is The Key Factor: Content with poor grammar and syntax must be avoided. Low quality and poor content which is nothing but only keyword stuffing are no more recognized by the search engines.
• Press Release Without News: Press release that is written just to get back link or as a part of advertisement and which does not consist of any news is a complete waste of time. Google does not deem such content.
• Automation Is Not Advisable: Auto reviewers and auto commenter's, auto content spinning equipment, auto like machines and auto submission tools are few to be mentioned. These automated techniques are not accepted and is being punished by the Google.
• Integration Of Social Media: In the old SEO pattern due importance to social media was not given. But with the change in the technology, integration of social media techniques is considered significant. It helps in increasing the search engine rank. It gets you free links. Therefore when you plan your website keep your social media plan in mind. You should also integrate the social media buttons on the website.
• Guest Post Techniques: Most of them are not aware of this technique. Plethora of guest blogging sites is available. It is a great way of link building yet not popular, even among the several SEO consultants who are available nowadays.

Following these old SEO techniques can get you better ranking initially, but when Google would trace your black hat SEO your website would be thrown out. What worked once may not work now. Internet marketing techniques keeps changing swiftly. It is compulsory to keep an eye on the changes and implement them to get better results and before they get outdated. So be careful when you employ the SEO techniques. Follow the updates and understand the Google algorithm and acclimatize the changes instantaneously.

Posted in: SEO