02:11
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Author: krish
The digital revolution has helped communication evolve like nothing else. Electronic media today has much importance as print media (perhaps even more), while public relations have become an indispensable department for any company. A PR professional has to maintain a company's image across different communication channels and manage various events. This is a sensitive and important role, and a career in event management cans jumpstart you like nothing else.
Here are the essential skills imparted in MBA Program in event management:
• Organizational behavior: The organization is central to event management and public relations. Understanding the dynamics of a modern workplace and essential strategies to win people over to your way of thinking are of great importance. All these form part of the study of organization behavior.
• Marketing communication: An event is made successful by communication. The right amount of buzz created on the right time is what draws attention, whether it is happening online or offline. This is what the study of marketing communication deals with.
• Event planning: The buildup to the event is a huge exercise in strategic and operational planning. Event planning is concerned with the best strategies for mobilizing resources and doing the best possible within the available time. More often than not, planning is the difference between super-successful events and the mediocre ones.
• Event campaign: Campaigning is what the businesses must start doing a good time before the event. This involves advertising through the right channels and spreading word of mouth publicity. Another important aspect is the various activities that need to be done once the event has started and about to close.
Distance MBA in event management can also be pursued through distance learning mode. A big advantage of doing so is that it allows you to learn along with your present job flexibly
In view of today's competitive and globalized industrial set up, the demand for management professionals is high. Managerial skills come into play in every domain of business operation, making the various MBA specializations, deliver specific expertise to the industry.
Catering to the huge demand for business management, distance learning courses in MBA are the best option for working professionals and students starting afresh.
The distance learning mode doesn't disrupt job continuity and equips working professionals with a professional degree, heading them towards steady career progress. Add to that, through a distance learning course employers get the benefit of using the existing workforce for expanded job-roles, without having to invest on induction and training.
Students on the other hand can seek early entry into the job industry and gain valuable work-experience, while studying in the distance learning mode.
The digital revolution has helped communication evolve like nothing else. Electronic media today has much importance as print media (perhaps even more), while public relations have become an indispensable department for any company. A PR professional has to maintain a company's image across different communication channels and manage various events. This is a sensitive and important role, and a career in event management cans jumpstart you like nothing else.
Here are the essential skills imparted in MBA Program in event management:
• Organizational behavior: The organization is central to event management and public relations. Understanding the dynamics of a modern workplace and essential strategies to win people over to your way of thinking are of great importance. All these form part of the study of organization behavior.
• Marketing communication: An event is made successful by communication. The right amount of buzz created on the right time is what draws attention, whether it is happening online or offline. This is what the study of marketing communication deals with.
• Event planning: The buildup to the event is a huge exercise in strategic and operational planning. Event planning is concerned with the best strategies for mobilizing resources and doing the best possible within the available time. More often than not, planning is the difference between super-successful events and the mediocre ones.
• Event campaign: Campaigning is what the businesses must start doing a good time before the event. This involves advertising through the right channels and spreading word of mouth publicity. Another important aspect is the various activities that need to be done once the event has started and about to close.
Distance MBA in event management can also be pursued through distance learning mode. A big advantage of doing so is that it allows you to learn along with your present job flexibly
In view of today's competitive and globalized industrial set up, the demand for management professionals is high. Managerial skills come into play in every domain of business operation, making the various MBA specializations, deliver specific expertise to the industry.
Catering to the huge demand for business management, distance learning courses in MBA are the best option for working professionals and students starting afresh.
The distance learning mode doesn't disrupt job continuity and equips working professionals with a professional degree, heading them towards steady career progress. Add to that, through a distance learning course employers get the benefit of using the existing workforce for expanded job-roles, without having to invest on induction and training.
Students on the other hand can seek early entry into the job industry and gain valuable work-experience, while studying in the distance learning mode.
Posted in: College n University
1 comments:
I have done MBA in event management. I am working in a reputed company in India. I learnt more thing through MBA program like marketing strategic, event management planning process, client communication skills and leadership quality. Thanks for sharing this information with us.
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