You have an event in mind. Maybe it's your son's baseball game, or your daughter's sweet sixteen. Perhaps you're organizing a product demonstration to boost sales at work. It could be your own wedding, a Fourth of July party, or maybe one of those ‘Apocalypse Parties' that some people are planning to have on December 20th of this year. Whatever the occasion, you want people to show up and enjoy. It's going to be the biggest thing your city has seen in ages!
You've got the caterers booked, the entertainment's hired. You've told all your friends, and they promised to tell their friends, and bring their kids. You posted it on your Facebook account. You're outdoors, the weather's perfect, cool, calm, not a cloud in sight and the sun shining. The site is all set up and everything looks, sounds, smells and tastes exactly the way you want it to, exactly as you just paid several hundred dollars to accomplish.
No one shows up, or at best a few people you don't even know wander in.
What's the deal, you may be wondering. The Johnson's just next door had their son's party just last week, and a few hundred people - you and yours included - showed up. It was on the Charlotte Local Event Listing and everything! But your sub platters from Quiznos are getting cold and the ice cream from Coldstone is starting to melt. The musicians are getting bored and none of the people who've turned up want to dance.
After a while you call up your friends, wanting to know what's going on. Really, who wouldn't in such a situation? "I forgot," is the common theme. But when you probe deeper you figure out that they forgot because they got so excited about Joe Schmoe's Halo 4 launch party. He's also got sub platters from Quiznos, and ice cream from Cold Stone. He too, put his event on Facebook, but he went a step farther. He joined a local event listing site, such as Connectcircle.co and made it an open invite.
Base on Joe's decision to list his event on Connect Circle, literally everyone in Charlotte heard about it, even people who don't usually look at event listings! By some unhappy coincidence, his party just happened to be at the same time as your event. So next time you need to get the word out about your event, use a local event listing.
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